Recent LEI Forum Shows Value of Marketing Team & Need for Firm Collaboration and Engagement

Last week, I participated in Thomson Reuters’ Legal Executive Institute’s 22nd Annual Law Firm Marketing Partner Forum at the Terranea Resort in Rancho Palos Verdes, California. What a great conference. Outstanding speakers, valuable and practical content, lively interaction among the participants, all in breathtakingly beautiful setting. I was delighted to be part of it.

I was particularly struck by two experiences at the Forum.

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Ralph Baxter
ABA Facilitated the Modernization of Legal Service

The American Bar Association(ABA) took profoundly important action last week at its ABA Midyear Meeting in San Diego by adopting a conceptual framework for state regulation of legal service. The framework was expressed as a set of “Model Regulatory Objectives for the Provision of Legal Service,” denominated ABA Resolution 105. It is the first time the ABA has articulated objectives for regulation in this way.

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Asia Pacific Legal Executive Briefing: The Evolving Interaction of Indigenous and Foreign Firms

Thomson Reuters’ Legal Executive Institute conducted its 5th Annual Asia Pacific Legal Executive Briefing last week in Hong Kong. More than 70 law firm leaders, including representatives from leading firms in 14 Asia Pacific countries, attended. It was an outstanding gathering, from the opening reception to the closing session, with stimulating and informative panels and presentations, with ample time for the participants to make and reinforce relationships and to share views on the issues of the day.

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Ralph Baxter
The Emerging Legal Technology Forum Urges Technological Innovations to Improve Delivery of Legal Services

Thomson Reuters’ Legal Executive Institute joined with the Stanford Law School to conduct The Emerging Legal Technology Forum last week in New York City. It was a wonderful event.

Stanford Law Professor Phil Malone and I opened the Forum with an overview of the promise of technology to improve the way legal service is delivered. We sounded an essential chord for the Forum: Quality—technology enables higher quality of legal service, and not simply greater efficiency.

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Ralph Baxter
Not Everything Is Going to Change

Most discussion of the future of law (including my blog posts) focuses on how different things will be. That’s appropriate. We need to understand the changes the world of tomorrow will require. We should not lose sight of the constants, however. Some of the elements of law practice which lawyers value most and find most rewarding—such as quality of service and client relationships—will continue to be at least as important in the world of tomorrow as they are today. Indeed, those two elements are worth noting in particular.

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